The Bungalow
After a year of social distancing and limited travel due to the Covid-19 pandemic, Brookfield Place wanted to offer New Yorkers a much-needed escape—without leaving the city. They launched a pair of seasonal activations designed to transport visitors to a getaway-like atmosphere along their prime waterfront location on the Hudson. To bring this vision to life, our team at Frank was tasked with designing a cohesive identity system that would seamlessly transition between summer and winter while capturing the essence of travel, luxury, and escapism.
Andrew Almeter
Mike Powers
Bliss Maginnis
Shea Satterlee