On May 12, the Spire community congregated for the 2018 Brandathon. This was held to create an identity for Osiris labs, who use augmented and virtual reality to improve human rights violations training.
Over the course of 12 hours, these creatives worked to craft a visual language. The final system employed the use of iconography and clean type. At the event end, the brand was gifted to the company to help further their work in championing human rights.
ROLE: Art Direction, Facilitator
DUTIES PERFORMED: Identity, Branding, System Development